How to Package & Market Your Digital Emergency Kit PLR Product
What You Received
Your Digital Emergency Kit PLR package includes everything you need to sell this product as your own:
- Main Product: Comprehensive ebook + fillable/printable forms
- Quick Start Kit: Condensed 1-hour setup guide
- Ready-to-Use Sales Page: Complete with download delivery
- 2 Lead Magnets: For building your email list
- Squeeze Pages: Pre-built opt-in pages
- 5-Email Promotional Series: Ready to send
- Professional Graphics: Ecovers, headers, badges
- Video & Script: Sales video with editable script
Two Paths: Choose Your Approach
Path 1: Quick Launch (Use As-Is) – 30 Minutes
Best if: You want to start selling immediately without customization
- Upload the sales page
- Upload everything from
02_SalesPagefolder to your web hosting - The page is already connected to the download files
- Access at:
yourdomain.com/digitalemergencykit/(or wherever you upload it)
- Upload everything from
- Set up payment processing
- Edit
index.htmland replace the payment button with your payment processor link (PayPal, Stripe, etc.) - Link your payment “thank you” page to
thankyou.html
- Edit
- Test the download
- Complete a test purchase
- Verify the download links work on the thank you page
- Downloads are in:
dl3125436m/folder
Done! Your product is live and ready to sell.
Path 2: Rebrand & Customize – 2-4 Hours
Best if: You want to add your branding and make it uniquely yours
Step 1: Rebrand the Core Content
Main Ebook:
- Open:
01_Ebook/Source Files/The Digital Emergency Kit.docx - Add your name, branding, website
- Update the footer/header if desired
- Save as PDF:
The Digital Emergency Kit.pdf
Quick Start Materials:
- Open files in:
08_QuickStartKit/Source Files/ - Rebrand each document
- Save as PDFs
Forms (Optional):
- Forms in
07_FillableForms/Source/are editable - Most customers can use these as-is since they’re templates
Step 2: Customize Graphics
eCovers:
- Open:
03_Graphics/Source Files/ecover.psd(requires Photoshop) - Replace text with your branding
- Export as PNG
Headers & Other Graphics:
- Edit other PSD files in
03_Graphics/Source Files/as needed - Use updated graphics on your sales page
Step 3: Create Your Download Packages
You need to create two ZIP files that customers will download:
Package 1: digitalemergencykit.zip
Create a folder called digitalemergencykit containing:
digitalemergencykit/
├── The Digital Emergency Kit.pdf (your rebranded version)
├── Fillable/
│ ├── Device Passcodes & Login Credentials - Fillable.pdf
│ ├── Digital Emergency Kit - Wallet Card - Fillable.pdf
│ ├── Emergency Access Instructions Template - Fillable.pdf
│ ├── Passwords Master Sheet - Fillable.pdf
│ └── Trusted Contacts - Fillable.pdf
└── Printable/
├── Device Passcodes & Login Credentials.pdf
├── Digital Emergency Kit - Wallet Card.pdf
├── Emergency Access Instructions Template.pdf
├── Passwords Master Sheet.pdf
└── Trusted Contacts.pdf
Zip this folder as: digitalemergencykit.zip
Package 2: quickstartkit.zip
Create a folder called quickstartkit containing:
quickstartkit/
├── 1-Hour Setup.pdf (your rebranded version)
├── Quick Start Guide.pdf (your rebranded version)
└── The Mini Kit - 1 Hour Quick Start.pdf (your rebranded version)
Zip this folder as: quickstartkit.zip
Step 4: Customize the Sales Page
- Open
02_SalesPage/index.htmlin a text editor - Update these elements:
- Your name/business name
- Your photo (replace
images/your-pic.jpg) - Payment button link
- Any testimonials (if you have them)
- Guarantee period if desired
- Upload to your website:
- Upload the entire
02_SalesPagefolder contents - Replace the ZIP files in
dl3125436m/with your rebranded versions
- Upload the entire
- Edit the thank you page:
- Open
thankyou.html - Verify download links point to correct files
- Add your support email/contact info
- Open
Step 5: Update the Sales Video (Optional)
- Edit
02_SalesPage/video script/fe_video.txtwith your information - Re-record the video or use the original
- Replace
videos/FE_Digital_Emergency_Kit.mp4if you record a new one
Setting Up Your Lead Generation Funnel
Lead Magnet #1: 10-Minute Digital Safety Checkup
Quick Setup:
- Upload
05_SqueezePagefolder to your website - Connect to your email provider (edit the form in
index.html) - Upload the lead magnet PDF to
tydl345asdgt3/folder (or rebrand it first)
If Rebranding:
- Edit:
04_LeadMagnet1/Source Files/The 10-Minute Digital Safety Checkup.docx - Save as PDF and upload
Email Follow-Up:
- Use the pre-written email series in
04_LeadMagnet1/Bonus_LM_Email_Series.txt - Add these to your autoresponder sequence
Lead Magnet #2: What Happens If You’re Not There (Bonus)
- Located in:
09_LeadMagnet2_Bonus/ - Use as an additional opt-in offer or bonus
- Rebrand using:
Source Files/What Happens If You.docx
Promoting Your Product
Use the 5-Email Promotional Series
Located in: 06_EmailSeries/
Setup Instructions:
- Read:
How_To_Use_The_5_Promotional_Emails.txt - Customize emails with your name and links
- Schedule in your email marketing platform:
- Email 1: Day 1 (Welcome)
- Email 2: Day 3 (Wake-Up Call)
- Email 3: Day 5 (Beyond Passwords)
- Email 4: Day 7 (1-Hour Plan)
- Email 5: Day 10 (Final Reminder)
Each email is pre-written and ready to personalize with your affiliate/sales links.
Complete Marketing Funnel Example
Here’s how everything works together:
Traffic Source (ads, social, content)
↓
Squeeze Page (Lead Magnet #1)
↓
Email Series (5 promotional emails)
↓
Sales Page
↓
Thank You Page (delivery)
Alternative: Send traffic directly to sales page if you prefer direct selling over list building.
Quick Reference: File Locations
What You NeedWhere to Find ItEditable ebook01_Ebook/Source Files/Ready-to-use sales page02_SalesPage/Graphics for customization03_Graphics/Source Files/Lead magnet content04_LeadMagnet1/Source Files/Opt-in page05_SqueezePage/Email copy06_EmailSeries/Product forms07_FillableForms/Quick start materials08_QuickStartKit/Source Files/
Need Help?
Common Questions:
Q: Do I need to rebrand everything?
A: No! Many files (especially the forms and some PDFs) are generic templates that work as-is. Focus on rebranding the main ebook and sales page at minimum.
Q: What software do I need?
A:
- Microsoft Word or Google Docs (for .docx files)
- Adobe Photoshop or Photopea.com (for .psd graphics) – optional
- Any ZIP utility (built into Windows/Mac)
- Text editor for HTML (Notepad, TextEdit, or VS Code)
Q: Can I change the price?
A: Yes! PLR rights allow you to sell at any price point. Just update the price on your sales page.
Q: Where should I host this?
A: Any web hosting (Bluehost, SiteGround, etc.) or WordPress site. You can also use platforms like Gumroad or SendOwl for the sales page.
Your Next Steps
If you chose Path 1 (Quick Launch):
- Upload sales page to your website
- Connect payment processor
- Test the purchase and download process
- Start driving traffic
If you chose Path 2 (Rebrand):
- Customize the main ebook
- Update graphics (if desired)
- Create your two ZIP files
- Customize and upload sales page
- Set up lead magnet funnel
- Load email series into autoresponder
- Test everything
- Launch!
Stuck on a specific step? Contact support with your specific question and we’ll help you through it.