As you've seen, it's a very hot niche. So now I'm going to show you our shortcut to jump into this niche in the shortest time possible so you can start making sales right away.
We already established in PART 1 of our shortcut that you need to sell something that people want to buy.
That's basically a prerequisite. In other words, you have to choose a profitable niche, or else it won't really matter what you do next.
That's why we've just given you the inside scoop on a hot niche that you can tap into right now.
The problem is... without PART 2 of our shortcut, it could take you a lot of time, money, and effort to break into this niche.
Again, as someone who has been doing digital marketing for over two decades, I can tell you that it's a lot of work to launch into a new niche.
So here we go...
Part TWO of our shortcut is to leverage existing material such as Private Label Rights (PLR) products, to save time and break into niches more quickly.
Notice one of the keywords in that sentence: LEVERAGE.
Simply put, leverage is the absolute key to working less while making more.
Everyone understands trading time for money. It's the classic 1:1 ratio. You work at a job, and you get paid for the hours you work. That's NOT leverage. That's trading time for money.
If you want to break free of the 1:1 ratio, you have to figure out how to leverage SOMETHING.
For those who have a lot of money to invest, they can leverage those assets. They can put their money to work.
Those who own businesses can leverage other peoples' time by hiring employees.
In the business model that we're exploring today, we're leveraging a couple of things.
For one, we're leveraging technology...
We're tapping into a system of selling and distributing digital products via the Internet. This is a major form of leverage, because you can set it up one time and then it can run with ease, selling your product over and over again.
Compare that to an offline retail storefront. In that traditional situation, you have significant ongoing costs of running the store, paying staff, and even then you're only making sales during regular business hours.
With our online business model, you can be making sales 24 hours a day, 7 days a week, 365 days a year... without ANY of the overhead cost of running a traditional store.
Second, we're leveraging existing material in the form of Private Label Rights (PLR) products.
Another way of looking at it is that we're leveraging work that was done by other people.
Instead of having to invest your own time to create a product, someone else has already invested their own time to create that product. In that sense, it's similar to the way an employer leverages their employees' time. However there's a major difference...
Instead of having to hire an employee or contractor, and pay them a wage, there is a simple one-time licensing fee. That licensing fee is much smaller than what you would have to pay someone to do the work.
This is work that took many, many hours to complete. In some cases, several different workers were involved in creating it. Yet you're able to acquire it and reap the benefits for perhaps the cost of one hour of labor.
Now THAT'S leverage!